While not every business has a storefront, most businesses do rely on some amount of local traffic for their business to survive. As a marketer, you have the ability to promote to a very specific area & to a specific set of people. With Facebook Local Awareness Ads, the task of marketing to locals is […]
For those with Facebook business pages, the call to action button is a handy little feature that deserves its own recognition. Although the Facebook Call to Action Button is limited in terms of customization, simply activating the feature adds great potential value to your page.
My trade and focus is in marketing. But, more than that, I focus on digital connectivity. The internet lives at the center of our lives and drives connectivity between businesses, customers and the world itself. As marketers, it’s our job to connect our customers with their audiences and with the world of digital connectivity, we […]